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Frugalpac have pioneered the way in sustainability. The packaging company based in Ipswich produce our revolutionary paperboard bottles. There is quite a long list of sustainability claims for the bottles, of which many hitting reduction in carbon footprint targets laid out by our government. Our bottles have a whopping 6 x lower carbon footprint compared to glass! Now if that isn't enough to entice you, it is made using paperboard clam shells which makes it 5 x lighter than glass, so you don't need guns like Dave who hits the gym 12 times a week just to carry a bottle around. Our bottles are made from 94% recycled material. To recycle, you just push down on the pressure point with your thumbs to split the shell in two then place in your cardboard waste bin. Our delicious Flawless Vodka is held together by a liquid fresh foil pouch which is fully recyclable in the plastic waste bin. In comparison to a plastic bottle, ours take 91.9G c02 which is 34% lower than a bottle made from 100% recycled packaging. It also takes 2.5 litres of water to make a lightweight 345g glass bottle in the UK but only 0.6 litres to make a Flawless Vodka bottle. Now, that's a flawless lifestyle!
So, our label is somewhat special. Whether you like to dabble in a spot of gardening on a Sunday or you just enjoy the view of pretty flowers, then you should be eyeing up our peel and pot label! Simply peel the label off and place it in a plant pot or straight into a hole in your garden then cover with soil and watch as it produces beautiful flowers (flowers may vary).
So, how did Parliament, Phillip Schofield and Flawless Vodka all get into one eye catching blog image? Because it does seem odd right? Well, as an early adopter of Frugalpac bottles, we were invited to meet at the houses of Parliament to further understand the road map of sustainable bottles. Sounds thrilling right? It was great fun, no seriously... it was! I was in a room full of like minded brand owners some of which were small distilleries, similar to us minus the brewery part and some HUGE global leading brands. All brand owners had their bottles displayed on a table, including our very own Flawless Vodka. Can you guess which brand proved the most popular? Ask big Phil!
Pssst... it was clearly us!
So the road map for sustainable bottles is exciting and one which is needed going forward. Every little helps going green - sorry Tesco. We are humbled and thankful for being invited to the meeting and wish that every company gets on board for a clean future.
That's all for now!
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